ABM Expert Certification @ SMART San Francisco Expert ABM Certification — Getting More Out of Your ABM Strategy Time: 2:00pm – 5:00pm PT Location: Same location as SMART SF – The Pearl Space is limited. Join our ABM experts for this hands-on workshop with the following objectives: Think about how to get MORE out of your ABM strategy; See how ABM can span the entire buyer’s journey; and Expand your current thinking on ABM through a hands-on group case study and discussion. Case study components include: Selecting your ABM approach Staffing decisions and ABM marketing plan Metrics and reporting Scaling to a new division Join Us Speakers Sandra Freeman VP, Strategic Marketing, Demandbase LinkedIn Jessica Fewless Client Partner and Director of Partnerships, Inverta LinkedIn Kathy Macchi EVP of Services + Innovation, Inverta LinkedIn Take me back to SMART Showcase Registration
