Demandbase’s SMART Showcase Comes to San Francisco

(SAN FRANCISCO – April 4, 2023) — Demandbase, the Smarter GTM™ company that helps B2B organizations hit their revenue goals, today announces the details of its SMART Showcase for 2023. Standing for “Sales + Marketing Accelerating Revenue Together,” SMART gives B2B teams unparalleled access to real success stories and insights with actionable instruction. This year’s first stop will be in San Francisco on April 25, and features a keynote speech from famed digital marketing pioneer, best-selling author, and speaker Ann Handley. The lineup also includes expert speakers from customers F5, Procore, IBM, and Deep Instinct, along with partners, Outreach, LinkedIn, Qualified, and Inverta, as well as Demandbase executives.

“Go-to-market (GTM) leaders today are hungry to learn from their peers and experts, and are excited to meet-up in person,” says Jon Miller, chief marketing officer at Demandbase. “At SMART, B2B teams won’t just hear cool concepts; they’ll also get insider access and actionable guidance they can apply as soon as they return to their offices. Whether attending in-person or virtually, attendees will enjoy engaging networking opportunities and learn to crack the code on achieving their revenue goals with fewer resources.” 

Held at The Pearl in San Francisco’s waterfront Dogpatch district, SMART is a modern experience for B2B revenue professionals. At the event, attendees can expect to be immersed in the right atmosphere to collaborate, connect, and literally break their own revenue boundaries.  Session titles include:

• Nothing Works Anymore: Why B2B Needs a New Playbook
• Making Meeting Magic: The Secret to Translating Marketing Insights into Sales Action
• From 0 to 60: How Demandbase’s Self-Driving GTM Platform Gets You Where You Want to Go
• How Procore Rev’d up their Demand Gen Engine with ABM
• Chat Has Entered the Room
• CMO Fireside Chat with Outreach
• Growing Revenue through Innovation and Demandbase
• Customer Session with Deep Instinct
• Top 5 ABM Plays to Convert More Target Account Website Visitors Into Pipeline
• Jon Miller’s Top 10 Take-Aways

Following the San Francisco SMART Showcase on April 25 will be stops in Austin, June 5-6, and New York on Nov. 9. A virtual experience is also available for all who cannot join live. To learn more and register now, please visit here.