Demandbase Launches New Online Training Academy for Demandbase One

SAN FRANCISCO, CA
April 22, 2021

Demandbase, the pioneer and leader in account-based go-to-market, announced today the launch of the Demandbase Academy for Demandbase One. The new academy will help make learning easy and engaging with interactive content developed by Demandbase’s in-house experts. Demandbase Academy helps marketing and sales teams new to Demandbase One go quickly from purchase to proficiency. Existing customers will gain additional knowledge to drive deeper engagements.

“We are excited for Demandbase Academy,” said Gabe Rogol, CEO of Demandbase. “Demandbase One’s capabilities are only going to increase in power and value for our clients as their teams increase their knowledge base. It will be exciting to watch them achieve accelerated success with their campaigns and drive new revenue outcomes. ”

Demandbase Academy ensures that users get the most out of Demandbase One in the most productive and meaningful ways. Demandbase Academy offers:

• Self-paced content that engages different learning styles
• Expert-led demonstrations on key concepts
• Interactive guided exercises to reinforce learning
• End of lesson knowledge checks to confirm understanding
• Job aids to support post-training use
• Completion certificates to promote your skills on social media

Studies show eLearning increases skill retention rates to 25 to 60 percent compared to traditional training with 8-10 percent retention.

“With most of the workforce logging in from home, traditional in-house training strategies have become harder to successfully execute,” said Alyssa Opella, VP of professional services at Demandbase. “Demandbase Academy ensures teams are trained properly and get the most value out of Demandbase One. The lessons are self-paced, allowing teams to learn when it is convenient.”

To learn more about Demandbase One and Demandbase Academy visit: here