On-Demand Webinar Alation ABX: Data + Account Intelligence at Scale Alation ABX: Data + Account Intelligence at Scale Nicole Kimmick, Director of ABM Marketing at Alation Building an omnichannel ABX program is daunting for any marketer. Nicole Kimmick, Director of ABM Marketing at Alation, explains on how she built a successful, scalable and responsive ABX program. By partnering with Demandbase and leveraging the Alation data intelligence platform, the team built a data driven Account Based Experience (ABX) program that blends the best of demand generation with the exact targeting of ABM. Explore Recommended Content for You Webinar The ROI Lab for Sellers On-Demand Watch the ROI Lab for Sellers and learn actionable strategies and tips on how to gain a competitive... Learn more Webinar The ROI Lab for Marketers On-Demand Watch the ROI Lab for Marketers and learn actionable strategies and tips on how to boost your marketing... Learn more Webinar Elevating ABM: Modern Techniques for a Changing World Check out Jon Miller's keynote from the Global ABM Conference as he redefines the ABM Playbook. Learn more Schedule a customized demo today Book a Demo
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